DIGITAL TRANSFORMATION: FROM KEEP UP TO STEP UP Posted April 21st, 2016 | filed under news. There’s a longlist of former top companies that have lost market share or totally disappeared. Digital disruption may be a threat to your company as well. Do CEOs realize it? According to a PricewaterhouseCoopers survey, 86% of them acknowledge the importance of digital, but a mere 56% see it as an asset for increased competition and disruption in their markets. Only 45% see it as a growth strategy. As a result, most or 83% of the CEOs don’t have a clear strategy. That’s scary. Read more